Practical writing on reader magnets, growing a mailing list, and getting your books to readers.
An honest comparison of BookFunnel, StoryOrigin and Storyfinch, including what each is best at and what each costs.
7 July 2026 · 10 min read
The first emails a subscriber gets decide whether they stay. Here is a simple three-email welcome sequence, with examples.
16 June 2026 · 6 min read
If someone asked how a reader joined your list, could you show they agreed? Here is what a good consent record contains.
2 June 2026 · 4 min read
Single or double opt-in? Here is how they differ, what each means for your list, and how to choose.
19 May 2026 · 4 min read
A ten-minute, plain-English audit to check your author mailing list against GDPR and CAN-SPAM basics, and fix the common gaps.
5 May 2026 · 5 min read
What consent really means for author mailing lists, why it protects you, and how to collect and record it properly.
28 April 2026 · 5 min read
EPUB or PDF? Each suits different readers. Here is when to offer each, and why most authors should lead with EPUB.
24 March 2026 · 3 min read
Getting a free ebook to readers sounds easy until you try. Here is how to deliver reliably and securely, and which formats to offer.
10 March 2026 · 4 min read
You do not need a website to give away a free book. Here is how to run a reader magnet with just a shareable signup page.
24 February 2026 · 4 min read
The most dependable way to grow an author mailing list is to offer a free book. Here is a simple, repeatable process.
10 February 2026 · 8 min read
Not sure what to give away? Here are reader magnet ideas for fiction and nonfiction, and how to pick one that attracts the right readers.
27 January 2026 · 4 min read
A reader magnet is a free book you give away in exchange for an email address. Here is what makes a good one, and how delivery and consent work.
13 January 2026 · 5 min read